Entertainment

YOASOBI’s Song “Idol” Is Popular Now!

The number one anime of the year is definitely “OSHI NO KO”. Particularly well received is the opening theme. It is a song by YOASOBI called “Idol,” which has received more than 240 million views on YouTube. This song became the first ever Japanese-language song to reach No. 1 on Billboard Global Excl. US in June.

Experts explain that the secret to this popularity lies in “User Generated Content (UGC).” UGC is a general review of user-generated content, usually reviews and quotes posted on social media. People from all over the world post Tried Dancing using this song “Idol”.

The problem with UGC is that a lot of it consists of user-created derivative works. It is, in other words, illegal plagiarism. On the other hand, it is also true that UGC raises customer awareness of the product. There have been methods investigated to allow users to use the product for Tried Singing or Dancing without infringing copyrights.

YOASOBI, the creator of the song, used a service that handles licensing agreements on their behalf and made the sound of only the performance portion, excluding the singing voice, available to the public. As a result, fans can now legally post UGC along with their own creations, such as singing, dancing, animation, and painting, without the permission of the creator.

Nothing excites and gratifies fans more than seeing artists publicly endorse the expansion of their work through collaborations with fans.

Summer Vacation Begins! What To See at The Cinema?Prev

The Oldest Fireworks Festival: Should I Go?Next

Related post

  1. Entertainment

    DEATH NOTE EXHIBITION

    Animate in Ikebukuro, Tokyo, is hosting an exhibition of original artwork from the manga "DEATH NOTE" from September 8 to October 9.Takeshi Obata, t…

  2. Entertainment

    Yayoi Kusama’s Humanoid Appears at the Louis Vuitton Omotesando Store

    Louis Vuitton presented a collaborative collection with artist Yayoi Kusama on January 1 of this year. Yayoi Kusama is a 93-year-old Japanese contempo…

  3. Entertainment

    When you give up, That’s when the game is over

    I saw the animated film "THE FIRST SLAMU DUNK" which has been in theaters since last December. SLAM DUNK is a basketball manga by Takehiko Inoue that …

  4. Entertainment

    Tonikaku Akarui Yasumura on Britain’s Got Talent

    The Japanese comedian "Tonikaku Akarui Yasumura (Tonikaku)" appeared on the world-famous British audition program "Britain's Got Talent."I'm very …

  5. Entertainment

    Reading Manga: Horizontal or Vertical?

    Shueisha's Jump Group, creator of "One Piece" and "Naruto", announced the 2024 launch of "Jump TOON", a new manga service specializing in vertically s…

  6. Entertainment

    Do you know Screentone?

    Do you know what a Screentone is? It was a trademark for art materials created by the British company Letraset. In Japan, the term has long been use…

PAGE TOP